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Neural Matching and How Machines Construct Language

A Talk by Jessica Peck
Senior Analytics Consultant, CVS

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About this talk

Neural Matching, or super synonyms, are used by Google to find connections in language. This talk will discuss what that means, both from a machine learning/search point of view and from the point of view of Webmasters and digital marketing professionals. What do "keywords" mean when machines don't need them?

Categories covered by this talk

AUDIENCE - Specialists

brightonSEO March 2021

Automation

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