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How to Repurpose Existing Content to Help you Achieve More

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About this talk

This talk will be filled with practical advice for getting to grips with the existing content on the site, how it is working for you, how to identify opportunities to optimise, how to handle the changes in the content on the site, the fears common when deleting existing content, managing clients or bosses when looking at removing or repurposing content they are emotionally wedded to but which does not work, and more. This is a practical talk around work done for clients showing what worked and what did not.

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