A Talk by Serbay Arda Ayzit
Managing Director,
Optdcom
About this talk
Digital marketing is a really wide area; there are many specialties and topics we need to know. Some parts of it like search engine advertising and SEO looking the similar data but don't know about each other's work much. In this presentation, as a person who worked for both areas throughout his career, i want to tell you how SEOs can benefit from ads data and how they can use it for their good.