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How launching your own media hub can help boost your digital PR

A Talk by Raluca Zdru
PR Specialist, Sortlist

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About this talk

In this talk, Raluca will show you how having your own media can help with promoting your digital PR strategy. The idea is simple: on top of outreaching your campaigns, you can attract coverage and expertise voice for your brand/client by creating a place where all your data lives - the media hub. The advantage? It lets you add some SEO spice to your PR efforts and optimize for the keywords that journalists are actually using.

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