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How to develop a winning SEO team: What Search Marketing can learn from Formula 1

A talk by Tom Vaughton
Founder & MD, Varn

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About this talk

The huge value and potential of digital PR is undeniable, yet many brands still shy away from it due to the complexities involved in executing a succesful campaign. In this session, Tom Mansell will outline the five key steps to take to ensure your next digital PR campaign is a success - from bringing together the right teams, to the importance of creativity, to tips on how to outreach.

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