Director of Performance Marketing (UK & ROW)
Investis Digital
Talks covered by this speaker
Managing your reputation online with SEO fundamentals
Content strategy Q&A
Categories covered by Lianna
About this Speaker
As Director of Performance Marketing for the UK and RoW, Lianna leads strategic and operational initiatives for digital campaigns to ensure efficiency, high performance, and alignment across teams and with client goals. Since 2010, she has worked in a range of media and performance marketing environments, including SEO, content, paid media, social and creative agencies, strategic consultancies, and news publishers. Her cross-disciplinary approach has driven successful digital marketing initiatives for leading B2B, B2C and corporate brands in the ecommerce, education, healthcare, financial services, luxury, technology, non-profit, and hospitality verticals, for brands such as Ace Hardware, American Heart Association, AmTrust Financial, Anglo American, Ascential/WGSN, Boys & Girls Clubs of America, Estée Lauder, MoneyGram, Nike, Puma, Purdue Global, Rolls Royce, Steve Madden, The North Face, The Vitamin Shoppe and more.
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